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Studio 6 Plus Takes Five New-Build Hotels Into the Northeast

G6 Hospitality signed a five-hotel new-construction agreement with Kautilya Group for Studio 6 Plus, starting with two hotels in the Hartford market on a construction target of the first quarter of 2027. Each hotel carries 118 rooms with full kitchens across four stories, and the release publishes no day-use rate or hourly terms.

The Commitment

G6 Hospitality signed a five-hotel new-construction development agreement with Kautilya Group for Studio 6 Plus. The first two hotels land in the Hartford, Connecticut market, which takes the brand into New England. Both sit in planning, with construction targeted to begin in the first quarter of 2027. G6 will announce the remaining three locations as plans advance. G6 announced the agreement on 17 September 2026.

Studio 6 Plus launched on 29 April 2026 at the annual franchisee convention in Cancun before more than 1,500 franchisees and partners. The agreement landed four months and 19 days later.

The Prototype a Day-Use Operator Reads

Each planned hotel carries 118 guestrooms across four stories in an interior-corridor design. Room types cover king rooms, double queens and suites. Every unit carries a full kitchen, storage and living space. The lobby and arrival process are sized for low operating cost, digital check-in handles routine transactions, and an on-site Ambassador covers guest contact.

A full kitchen and a four-story interior-corridor plan suit daytime blocks. A guest booked for a single day gets a room to work in and a kitchen to use. The release publishes no day-use rate, no hourly window and no daytime terms for the brand.

The Fee Line the Deal Rests On

G6 states the franchise fee attaches to business the brand generates and not to reservations booked through third-party online travel agencies. Hotel Dive reported that term in April 2026. Gary Patel, chairman and chief executive officer of Kautilya Group, named the owner economics, the purpose-built new-construction product, the efficient design and the lean operating model as the reasons the group signed.

The Pipeline Arithmetic

G6 puts the Studio 6 Plus development pipeline at 25 properties. The May 2026 agreement with Natson Hotel Group covers 18 properties across Georgia, Tennessee, Alabama, South Carolina, North Carolina, Florida and other markets. The Kautilya agreement covers five. The two agreements account for 23 of the 25. G6 has not named the remaining two.

G6's launch material gives target average daily rates of 75 to 90 dollars in most markets, with revenue per available room targets around 60 to 70 dollars. Hotel Dive and Hotel Management reported target rates of 80 to 90 dollars. Both bands sit in published material.

Kautilya Group in Connecticut

Kautilya Group began with a hotel purchase in Virginia in 2000 and entered Connecticut in 2005. Its Connecticut work runs through a redevelopment at 363 Roberts St. in East Hartford, where it built a dual-branded Fairfield Inn & Suites and TownePlace Suites by Marriott with 145 rooms. Construction began in the summer of 2023 against an initial completion date of March 2024, and the two hotels opened in June 2026.

What Has No Answer Yet

No Studio 6 Plus property has opened. The Hartford hotels sit before construction, so the room count, the first-quarter 2027 date and the rate bands are plans. G6 has published no franchise fee schedule, no development cost per key and no Hartford site address.

G6 is owned by Oravel Stays, the parent of OYO, which completed a 525 million dollar purchase of G6 from Blackstone Real Estate in December 2024. G6 operates nearly 1,500 economy lodging locations under the Motel 6 and Studio 6 brands in the United States and Canada, and Sonal Sinha is its chief executive officer.

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