Future Hospitality Summit World 2026 runs 29 September to 1 October at Madinat Jumeirah in Dubai. The Bench organises the summit, and Lifestyle and Wellness holds a conference track. A release published 18 September 2026 carries the investment case for that track. Four operators gave their positions in the release.
Where the facility revenue sits
Wael Al Sharif, Area General Manager at The Torch Hospitality, said dedicated modern recreation facilities command premium pricing. He said integrated wellness amenities lift the performance and valuation of existing hotels.
Christopher Sanderson, Co-Founder of The Future Laboratory, said value concentrates where membership access carries the margin. He cited the Surrenne, a private members' club at The Emory in London, at GBP 10,000 a year plus a GBP 5,000 joining fee for longevity access. Sanderson said diagnostics carry more weight than finishes at this stage of the longevity curve.
Amit Arora, Chief Operating Officer for Hospitality and Entertainment at Arada, said traditional spas earn localised treatment margins. He said a destination ecosystem spreads performance across the whole asset. He named the measures that show it: TRevPAR, wellness capture rates and customer lifetime value.
Jordi Sanchis, Senior Director of Development for the Middle East at Melia Hotels International, said longevity science will become a credible pillar in the premium and luxury segments. He said wellness acts as a revenue enhancer and a long-term value creator.
The cohort split behind a facility programme
The RLA Global and HotStats Wellness Real Estate Report 2025 is the sixth edition of the study, sponsored by Freshbed. It draws on operating data from more than 12,000 hotels worldwide. The report defines Major Wellness as properties taking more than USD 1 million or 10 percent of total revenue from wellness and leisure.
Average TRevPAR at Major Wellness properties ran 56 percent above Minor Wellness hotels and 108 percent above hotels with no wellness services. Properties with major wellness offerings generated more than twice the total revenue per available room of hotels with no wellness income in 2024. Major Wellness assets in the Upscale category lifted revenue KPIs by up to 160 percent in 2024. Minor Wellness hotels led RevPAR and TRevPAR growth for the year, concentrated in the Luxury and Upper Upscale categories. Minor Wellness also led profit conversion growth. Major Wellness held the higher absolute GOPPAR. Occupancy sat broadly flat across the three cohorts.
Sanderson drew the split out. He said the lean Minor Wellness hotels posted the strongest RevPAR growth in the same dataset, and the TRevPAR doubling sits with the large-footprint cohort. An operator sizing a pool, gym or spa build reads the cohort that matches the asset in front of them.
The market forecast
Sanderson cited a Global Wellness Institute forecast of 9.1 percent annual growth for wellness tourism to 2029. The Institute's Global Wellness Economy Monitor 2025, released in November 2025, puts wellness tourism at USD 893.9 billion in 2024. The same Monitor projects the whole wellness economy from USD 6.8 trillion in 2024 to nearly USD 9.8 trillion in 2029 at 7.6 percent a year.
Phocuswright's The Wellness Stack report carries a matching wellness tourism line at USD 894 billion in 2024 and USD 1.4 trillion by 2029 on the same 9.1 percent rate.
What the release leaves open
The three measures Arora named have no published target range in the release. The release carries no capital cost for a wellness or longevity fit-out and no payback period. It gives no split between membership revenue and room revenue at the properties it cites.
A day-use desk prices facility access by the hour or the day. The access rate on the record here is the Surrenne membership figure, and the operator statements cover recreation facilities and integrated amenities. The release names no hourly rate for any property.