The August print
Paris hotels ran at 75.0 percent occupancy in August 2026, according to preliminary CoStar data. Average daily rate reached EUR 342.97 and revenue per available room reached EUR 257.19. CoStar measures each figure against August 2025 and reports moves of +2.7 percent, +8.7 percent and +11.7 percent.
CoStar states the month is Paris's highest August occupancy since 2015. The festival the company names, Rock en Seine, ran 26 to 30 August at the Domaine national de Saint-Cloud.
Twenty-seven nights above 70 percent
August holds 31 nights, and CoStar reports occupancy above 70 percent on all but four of them.
CoStar names two nights inside the festival run. Wednesday 26 August carried the month's peak occupancy at 84.5 percent, the month's peak revenue per available room at EUR 324.10 and an average daily rate of EUR 383.39. Friday 28 August carried the month's highest rate at EUR 397.17, with occupancy at 79.9 percent and revenue per available room at EUR 317.32.
The published figures reconcile. Occupancy of 75.0 percent at a rate of EUR 342.97 gives EUR 257.23 of revenue per available room, four cents above the published EUR 257.19.
Two nights, two trades
The 26th sold 84.5 percent of rooms at EUR 383.39. The 28th sold 79.9 percent at EUR 397.17. Both nights sit well above the month's average revenue per available room of EUR 257.19.
A rate committee reading the pair sees one night where the volume carried the revenue and one night where the rate did.
The daytime window
Dayuse lists 489 hotels with day-use offers in Paris, across 10 pages of results read on 21 September 2026. The platform sells hours inside a room the same hotel lets overnight and holds the room to the end of the booked slot.
The release carries no day-use rate for Paris, no chain-scale split and no forward booking pace. It labels the data preliminary, so the figures carry revision risk.
What the print gives a rate team
The month's average rate sits at EUR 342.97, and the two festival nights sit 11.8 percent and 15.8 percent above it. The rate line carried 8.7 points of the 11.7-point revenue-per-available-room gain.